PlanBaby
Pregnancy planning platform with an online store
- Client
- PlanBaby
- Year
- 2023–2024
- What we did
- Web developmentUI/UX design
- Stack
- Nuxt 3DjangoPostgreSQL
PlanBaby is a platform for people planning a child or already expecting: articles, personal stories, a baby-name database, calculators and a shop. The site runs in Uzbek and Russian and is tied to PlanBaby Clinic.
Challenge
PlanBaby runs a clinic for reproductive health, gynaecology and paediatrics, and sells its own products. The company wanted a place future parents visit for answers, not just to book a doctor.
There's a lot of content and it varies: articles by stage (planning, preparation, pregnancy, feeding), personal stories, reference material. On top of that, they needed a store.
What we built
The frontend is Nuxt 3, the backend Django. Articles are organised by stage: planning, preparation, pregnancy, feeding, with tags and reader stories alongside.
We built separate tools: a baby-name database, a calculator and a semen analysis helper. People find pages like these through search and keep coming back to them.
The store has a catalogue, product pages and a cart. The whole site is bilingual, Uzbek and Russian.
Outcome
- 01Platform in Uzbek and Russian
- 02Stage-based articles, stories, name database, calculators
- 03Online store with catalogue and cart
- 04Built and supported in 2023–2024
Read next
How to write a website brief so you don't overpay
How to write a website brief without the padding: a one-page template, the questions we ask in our first Telegram chat, and vague vs precise requirements.
How to start SEO for a website in Uzbekistan with zero experience
SEO for a website in Uzbekistan from scratch: Google vs Yandex, searches in Uzbek Latin, Cyrillic and Russian, a 90-day plan and honest timelines for results.
UX/UI design is not about making things pretty
What UX/UI design for a website actually includes: research, user flows, prototypes and the interface. A Tashkent studio's experience with Platina and PlanBaby.
Got a task? Message us — let’s talk.
Write on Telegram directly to the studio’s founder. Describe what you need in a couple of lines — we’ll reply with questions and a rough estimate.